"Empowering Pepe’s Piri Piri: Our Journey in Crafting Captivating Content for their Brand"


Modernising Content Creation: Frasershot Studios’ Journey with Pepe’s Piri Piri

Today, we are excited to share our journey of modernising content creation with one of our esteemed clients, Pepes Piri Piri. At Frasershot Studios, we have always been passionate about pushing the boundaries of visual storytelling, and our collaboration with Pepe’s Piri Piri has been a remarkable experience.

Embracing Change for Fresh Perspectives

As the world evolves and consumer preferences change, it is essential for brands to adapt and stay ahead in the game. Our creative team at Frasershot Studios recognised the importance of modernising content to resonate with today’s audience. We embarked on a mission along with Jayne Enskat, Head of Marketing at Pepe’s to revamp the way we present Pepe’s Piri Piri to the world, and the result has been a positive one.

A Fresh Approach to Visual Storytelling

Our journey began by understanding the essence of Pepe’s Piri Piri’s brand identity. We delved deep into their values, flavors, and the stories they wished to share with their customers. Armed with this knowledge, we creating a new look using lifestyle vibes and less product to best suit the pepes audience.

Elevating Product Photography

While video is a powerful tool, we knew that product photography remained crucial to entice customers visually. By incorporating modern photography techniques and artistic composition, we brought out the vibrant colors and textures of Pepe’s Piri Piri’s products, making them irresistibly appetizing.

The Road Ahead

Our journey with Pepe’s Piri Piri has been incredibly fulfilling, but it doesn’t end here. As we step into the year ahead, we remain committed to continuous improvement and staying at the forefront of creativity and innovation. With the ever-changing landscape of digital marketing, we are eager to explore emerging technologies and trends that will elevate Pepe’s Piri Piri’s content to new heights.

Join Us on this Delectable Adventure

We invite all of you, fellow food lovers and creative enthusiasts please follow our social media channels and website to witness the transformation as we modernise content for other inspiring brands.

The Frasershot Studios Team



Exciting times ahead! 🚀 Explore more on our website and join us on this creative journey. #FrasershotStudios #CreativityUnleashed #StayTuned

Craig Fraser